Adobe Marketing Cloud Training

  • (5.0)
  • 1947 Ratings
  • Learners : 1972
Watch Demo Video Try Live Demo

Trusted By Companies Worldwide & 3,50,850+ Learners

Adobe Marketing Cloud Course Overview

MindMajix Adobe Marketing Cloud Training: Learn Adobe Marketing Cloud & get expertise in Web Content Management, Architecture and Integrations, Dynamic Tag Manager (DTM), Campaign Management and Email delivery solutions, Audience Manager, Implementing out-of-box, etc.. Enroll & Become Certified!
20 hours of Instructor Led Adobe Marketing Cloud Training
Lifetime Access to Recorded Sessions
Real World use cases and Scenarios
Practical Approach
24/7 Support
Expert & Certified Trainers

Immersive Learning

When you learn at Mindmajix, you can always rely on team of experts to provide guidance and support, whenever you need it.

20 Hrs

Lecture

Instructor-Guided Lessons and Activities

Learn key objectives through expert-led lectures, discussions, and exercises.

20 Sessions

Labs & Exercises

Hands-on practice on Tools

Practice new skills and dive deeper into the day’s key topics

15 Mins After Each Session

Doubts Clarifications

Q & A Session.

Wrap up the session with clarification on concepts and labs, if needed.

Adobe Marketing Cloud Course Curriculum

Introduction to online marketing
Overview of different marketing channels

Traffic metrics – Pageviews, visits, Unique visitors
Engagement metrics – Time on page, Bounce rate, exit rate

  • Session time out criteria
  • Bounce rate criteria and reasons

Conversion metrics – Revenue, orders, Form submissions, Conversion rate
Calculated metrics

  • Pageviews per visit, Average order value
  • Form completion rate, Form success rat

Deep into retail metrics and derivations.

Adobe data ware house
Report builder
Activity map
Adobe audience manager (only basics of this tool will be covered as a part of analytics course)
Adobe Target (only basics of this tool will be covered as a part of analytics course)

Understanding the reporting structure – Data dimension, Data dimension elements and metrics
Analytics workspace – freeform, visualizations, projects, Cohort, flows, fallout
Bookmarking, Downloading and scheduling reports
Building and automating dashboards
Configuring alerts – based on availability in the account.

Containers in a calculated metrics (excluding functions)
Overview of segmentation
Conditions within segments – Sequential, Union, intersection
Segment stacking and merging segments
Using segments in a metric
Types of containers in the segment – Hit, Visit, Visitor

Concept of Multi suite tagging, roll up report suites
Virtual report suites

Decoding / parsing the image request
Beacon anatomy
Mobile app testing
Various debugging tools – Firebug, Omni bug, Experience cloud debugger, network console, Fiddler, charles

Traffic variables (props)
Listing, participation, Pathing
Conversion variables (eVars)
Tracking code, allocation, expiry in eVars
Merchandising syntax, Binding in eVars (Optional)
Finding methods (for all) and product finding methods (only for retail)
Conversion classifications, Classification hierarchies
Success events – pre defined and custom success events
Types of events and event serialization; Participation
List variables 

Marketing channel manager
Marketing channel processing rules
Marketing channel costs (Optional)
Marketing channel classifications (Last touch channel details)
MC expiration

Processing rules (correlating custom variables into variables)
Internal url filters
Customizing calendar and menus
User management (Creating, maintaining user accounts and groups)
Classification importer (SAINT classifications)
Classification rule builder (using regular expressions)
Data connectors (Purpose and overview)

Modified architecture flow diagram with DTM in place
Data layer concept
Tagging the pages with the embed code
Property creation and configuration
Tool configuration within the property
Configuring the data elements
Page load rules
Event based rules
Direct call rules

Testing and optimization – Adobe Target

  • Introduction
  • Library and mbox concept
  • Terminology within Target
  • A/B testing, 
  • Multi variate testing
  • Experience targeting
  • Automated personalization
  • Evaluting test results

DMP – Audience manager

  • Services of a DMP
  • Overview of interface
  • Datasournce, traits, signals and segments
  • Reports within Audience manager

Overview of the Campaign tool

Have any queries regarding course curriculum, speak to our course advisor

Connect with Advisor

Modes of Adobe Marketing Cloud Training

For Individuals
For Corporates

Our Course in Comparison

  • Features
  • Setup Demos at your Convenient Time
  • 1-1 Training
  • Batch Start Dates
  • Customize Course Content
  • LifeLong Access to LMS
  • 24*7 Support
  • EMI Option
  • Group Discounts
  • Mindmajix Adobe Marketing Cloud Training online
  • At your Convenience
  • Other Virtual Live Classes
  • Fixed

Adobe Marketing Cloud Certification !

Complete Your Course

Successfully complete your course and let the community know about your achievement.

Become Certified

Trainer will cover all the topics related to Certification.

Apply for Jobs

Don’t just show off your achievement to the community, use it to advance in your career.

Adobe Marketing Cloud Upcoming Batches

  • Weekday

    May 28 (2 hrs a day)

    7:00 AM IST
    Enroll Now & Avail 15% off →
  • Weekday

    May 30 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 15% off →
  • Weekend

    Jun 1 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 10% off →
  • Weekend

    Jun 2 (2 hrs a day)

    7:00 AM IST
    Enroll Now & Avail 10% off →
  • Weekday

    Jun 4 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 15% off →
  • Weekday

    Jun 5 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 15% off →
Schedules Doesn't Suit You ?

Our Team can set up a batch at your convinient time.

Let us know

Loved by Users

FAQ's!

Have questions? We’ve got the answers. Get the details on how you can grow in this course.

We offer two kinds of discounts. They are group discount and referral discount. Group discount is offered when you join as a group, and referral discount is offered when you are referred from someone who has already enrolled in our training.

Yes, we will discuss with our instructor and will schedule according to the time convenient to you.

The trainer will give Server Access to the course seekers, and we make sure you acquire practical hands-on training by providing you with every utility that is needed for your understanding of the course.

The trainer is a certified consultant and has significant amount of experience in working with the technology.

We will take care of providing you with all that is required to get placed in a reputed MNC and also forward your resume to the companies we tie-up with. Starting from providing the in-depth course material to explanation of the real-time scenarios and preparing your resumes, we will make you gain expertise so that you can get a job.

We assist you completely in acquiring certification. We ensure you will get certified easily after our training.

Yes, we accept payments in two installments.

If you are enrolled in classes and/or have paid fees, but want to cancel the registration for certain reason, it can be attained within first 2 sessions of the training. Please make a note that refunds will be processed within 30 days of prior request.

Our trainer explains every topic along with real-time scenarios. In the last one or two sessions, the trainer will explain one end-to-end project to showcase the real time working environment.

Have More Questions. Reach our Support Team

Contact us

Join a Free Adobe Marketing Cloud Demo Session

See if this course is a fit for you by joining us for an online info session. You’ll meet our team, get an overview of the curriculum and course objectives, and learn about the benefits of being a student at Mindmajix

Attend a Demo Session | Meet the Expert Who Can Kickstart Your Career in Adobe Marketing Cloud

By providing us with your details, We wont spam your inbox.