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Join the cohortGet instant access (self-paced)
Real-time Use cases
24/7 Lifetime Support
Certification Based Curriculum
Flexible Schedules
One-on-one doubt clearing
Career path guidance
MindMajix’s Adobe Target course enables you to develop and personalize digital experiences using the Adobe Target platform. Through this training, you will learn to perform A/B testing and multivariate testing to improve customer engagement.
Course Coverage
No coding needed to start. New to digital marketing or moving into web optimization? MindMajix teaches Adobe Target from A/B testing and personalization basics.
YOUR LEARNER JOURNEY - From Enrolment to Employment
Six guided stages take you from your first training class to your first offer — each one backed by a specific MindMajix support service.
Pick live online or self-paced, and set up a free Adobe Target Instance so you practice from day one.
Master Adobe Target concepts with 15 hrs of current-release content, applying every concept in hands-on labs and real-time projects throughout.
Clear the assessments for your shareable MindMajix completion certificate. Modules map to official Adobe Target exam topics for exam-aligned prep.
Turn skills into a profile recruiters notice — build an interview-ready resume and a strong LinkedIn presence using proven Adobe Target templates.
Walk in already rehearsed. Sit structured mock-interview rounds with experienced SMEs and get focused feedback on your Adobe Target skills and scenario questions.
Apply with confidence using job-search assistance and referrals to hiring partners across India & the USA. (Career support provided; placement not guaranteed.)
Start the journey today - choose the format that fits you.
MindMajix's Adobe Target course curriculum covers the core modules to equip learners with the skills and knowledge to leverage Adobe Target solutions in complex, real-time environments. We have updated the course content based on the latest Adobe Target Standard/Premium 25.11.2 version, released in November 2025.
Overview of other Optimization tools
Monetate
optimizely
Where does T&T fit in the web analytics life cycle
Understanding Adobe contract
server calls and different roles
Mboxes
offers
experiences and their reflection in campaigns
conversion reports
Mbox deployment:
Mbox.js
single Mbox
creation and naming
Where Test & Target fits in the Web analytics life cycle
In depth understanding of the conversion optimization. Revision of conversion funnel and fallout reports
Understanding the campaign life cycle: from design to decisions
How to create offers – html, text offer, image offer, redirect
Visual experience composer, Form based experience composer
How to create campaign – create, preview, simulate, approving of campaigns
Understanding the usage of Host management
Display only
landing page
monitoring campaigns
Auto - allocate tests
Flash and display ad campaigns
Understanding the types of segments
criteria for segmentation using segment filters and reusable segments
Understanding and using the parameter types
URL parameters
referring URL parameters
Geo parameters
Mbox (page) parameters
Profile parameters
Understanding source vs behavioural targeting
Create audiences
Working with different levels of targeting:
Mbox level
experience level
campaign level
success metric level
conversion level
Mobile targeting
Understanding the terms around confidence:
confidence level and confidence interval
Evaluating different sets of data (using filters and segments) and pushing a winner
Downloading
scheduling
Different ways of interpreting the reports on success metrics
Implementation and different options
Defining and understanding MVT
experience targeting
Life cycle of MVT:
detailed steps
2+ More lessons
Our Adobe Target Training course aims to deliver quality training that covers solid fundamental knowledge on core concepts with a practical approach. Such exposure to the current industry use-cases and scenarios will help learners scale up their skills and perform real-time projects with the best practices.
Course Completion Certificate:
We offer an Adobe Target course completion certificate upon successful completion of the quizzes and assessments included in the training.
Our Adobe Target course curriculum aligns with the official Adobe Target certification exam topics. The training helps learners gain a conceptual understanding of Adobe Target and pass the exams with ease.
The table below maps the Adobe Target certification exams to the MindMajix course modules to help you prepare effectively.
| Certification Exam | Exam Topics | MindMajix Course Modules |
| Adobe Target Business Practitioner Expert (AD0-E406) | Planning & Strategy |
|
| Configuring, executing, and managing activities |
|
|
| Analyzing and reporting |
|
|
| Adobe Target Master Architect (AD0-E409) | Integrating with Adobe Target |
|
| Adobe Target administration and governance | Introduction to Test and Target | |
| Leverage Adobe Target recommendations |
|
|
| Architect, design, and implement Adobe Target |
|
|
| Troubleshooting |
|
Adobe Target Business Practitioner Exam 9A0-398 evaluates your skills in planning and configuring, executing and managing, analyzing and reporting, and troubleshooting customer experiences.
Number of questions: 65
Duration: 80 minutes
Visit official Adobe’s credential management system login page to Register for the exam. For more guidelines check here.
Learn from the certified and real time working professionals.
Sanjay , having 10+ yrs of experience
Having 10+ years of experience working closely with industry, Sanjay is one of the best-certified trainers of MindMajix. He has bagged Adobe Analytics, Target and can deliver the best technology to our trainees.
Training OptionsBoth options cover the full curriculum and include most of the certification topics
Learn anytime, at your own pace — complete the course in weeks or months.
20% Off
12,800
Rs 16,000
Get Full Access
Real-time classes with a certified expert — ask questions, get instant feedback, and walk away job-ready
07:00 AM IST · Weekday · Only 4 seats left
20% Off
24,140
Rs 30,175
15 hrs · Live online · Recordings included
2 weeks · 15 hrs total
3 weekends · 15 hrs total
2 weeks · 15 hrs total
3 weekends · 15 hrs total
Need a different time? We offer and at any timezone. Contact a course advisor to set one up.
Empower your team with new skills to Enhance their performance and productivity.
We believe in transparency. Here's how MindMajix stacks up against typical Adobe Target training providers so you can compare value, support, and practical depth clearly.
Adobe Target Training
5421 learnersGeneric Adobe Target Training Providers
Current Target Standard/Premium 26.5.1 — A/B, XT, MVT, Auto-Target, Automated Personalization, Recommendations, VEC, at.js + AEP Web SDK, and A4T.
Always currentOften only basic A/B on an older UI — skips XT, MVT, Auto-Target, Recommendations, and the at.js-to-Web SDK migration.
Frequently outdatedGuided sandbox practice: build activities in the VEC, create audiences, offers and segments, set success metrics, read confidence reports. Included free.
Included at no extra costSlide-led teaching with little live console time; setup and reporting are shown, not practised.
Limited / paid extraTrainers with 10+ years implementing Adobe Target personalization and A/B testing for live India and USA sites.
Verified expertiseExpertise varies widely; many lack real Target implementation experience.
Varies widelyOne trainer for the whole batch — consistent delivery across activities, audiences, targeting, and reporting.
Consistent trainerMid-course trainer swaps break continuity between topics.
Frequent changes1-on-1 sessions plus community help for at.js setup, audience rules, QA mode, and A4T issues — continuing after class.
Extended supportSupport ends with the session; no structured help afterward.
No post-training helpResume and LinkedIn reviews plus profile sharing with India and USA hiring partners for Target Specialist, Developer, and Consultant roles. Placement not guaranteed.
Active placement supportUsually just a generic email list or job links, with no role-specific guidance.
Mostly nominalStructured mock rounds with SME feedback on activities, audiences, offers, success metrics, and at.js vs Web SDK.
IncludedLearners prepare alone; no guided mock rounds or feedback.
Not includedWeekday, weekend, fast-track, and self-paced with IST and EST timings; reschedule any time.
Fully flexibleRigid fixed schedules with few alternatives or timezones.
Limited optionsPrep mapped to current exams — AD0-E408, AD0-E406, AD0-E409, AD0-E410 — with practice questions and revision guidance.
Comprehensive prepGeneric banks that may still cite the retired 9A0-398 instead of AD0-E406/E408/E409/E410.
Outdated mock testsOne all-inclusive price: live training, labs, projects, recordings, certification guidance, and a free Agile & Scrum add-on.
Best value for inclusionsLow headline price, with labs, materials, or recordings often charged later.
Hidden add-on costsLong-term LMS access to HD recordings and refreshed materials to revise any time.
Lifetime-style accessAccess is often time-limited and may not reflect the latest Target UI.
Time-limited accessCurrent Target Standard/Premium 26.5.1 — A/B, XT, MVT, Auto-Target, Automated Personalization, Recommendations, VEC, at.js + AEP Web SDK, and A4T.
Always currentOften only basic A/B on an older UI — skips XT, MVT, Auto-Target, Recommendations, and the at.js-to-Web SDK migration.
Frequently outdatedGuided sandbox practice: build activities in the VEC, create audiences, offers and segments, set success metrics, read confidence reports. Included free.
Included at no extra costSlide-led teaching with little live console time; setup and reporting are shown, not practised.
Limited / paid extraTrainers with 10+ years implementing Adobe Target personalization and A/B testing for live India and USA sites.
Verified expertiseExpertise varies widely; many lack real Target implementation experience.
Varies widelyOne trainer for the whole batch — consistent delivery across activities, audiences, targeting, and reporting.
Consistent trainerMid-course trainer swaps break continuity between topics.
Frequent changes1-on-1 sessions plus community help for at.js setup, audience rules, QA mode, and A4T issues — continuing after class.
Extended supportSupport ends with the session; no structured help afterward.
No post-training helpResume and LinkedIn reviews plus profile sharing with India and USA hiring partners for Target Specialist, Developer, and Consultant roles. Placement not guaranteed.
Active placement supportUsually just a generic email list or job links, with no role-specific guidance.
Mostly nominalStructured mock rounds with SME feedback on activities, audiences, offers, success metrics, and at.js vs Web SDK.
IncludedLearners prepare alone; no guided mock rounds or feedback.
Not includedWeekday, weekend, fast-track, and self-paced with IST and EST timings; reschedule any time.
Fully flexibleRigid fixed schedules with few alternatives or timezones.
Limited optionsPrep mapped to current exams — AD0-E408, AD0-E406, AD0-E409, AD0-E410 — with practice questions and revision guidance.
Comprehensive prepGeneric banks that may still cite the retired 9A0-398 instead of AD0-E406/E408/E409/E410.
Outdated mock testsOne all-inclusive price: live training, labs, projects, recordings, certification guidance, and a free Agile & Scrum add-on.
Best value for inclusionsLow headline price, with labs, materials, or recordings often charged later.
Hidden add-on costsLong-term LMS access to HD recordings and refreshed materials to revise any time.
Lifetime-style accessAccess is often time-limited and may not reflect the latest Target UI.
Time-limited accessIndustry-focused delivery with stronger support, consistency, and practical learning value.
Lower upfront pricing can hide trade-offs in labs, trainer continuity, and support quality.
I have taken Adobe Target training from Mindmajix, and it was adequate. Live projects taught by the trainers have made me aware of the applications of Adobe Target. After the completion of training, they have provided the materials required for job preparation.
I joined Adobe Target Training provided by Mindmajix. They will provide all the materials, and the trainer's presentation was also good. Anyone who doesn't have previous knowledge on Adobe target can also attend this training as trainers will teach from scratch.
Mindmajix has all the facilities essential for an online learning platform, and they plan the training sessions very well. They have good trainers, and they will train the students in such a way that students can withstand the present competition.
I enrolled in the Adobe Target Training offered by Mindmajix. Quality of training was good, and trainers taught all the topics which are required for me. Thanks to Mindmajix for this training.
Five stages from A/B-testing basics to personalization architect, with 2026 India (LPA) and USA (USD) salaries. Mirrors Adobe Target's three official levels — Professional, Expert, Master. Stages 1 and 4 are skill milestones, not exams. Fees: Professional US$125 (US$95 India), Expert/Master US$225 (US$150 India).
Adobe Target within Experience Cloud: the VEC, A/B and MVT testing, audiences, and at.js/Web SDK delivery. No prior experience needed.
Foundation certification (0-12 months). Build A/B, XT and MVT activities, audiences and offers, and read reports. Fee US$125 (US$95 India).
Advanced certification (1-3 years). Auto-Target, Auto-Allocate, Recommendations, profile scripts, custom mboxes and A4T. Fee US$225 (US$150 India).
Own at.js/Web SDK implementations, server-side delivery, Target APIs, identity stitching, and AEP/RT-CDP integrations. Experience milestone — no exam.
Top level (3-5 years). Architect enterprise personalization: Experience Cloud design, governance, decisioning at scale, and roadmaps. Fee US$225 (US$150 India).
On-Job Support Service
Our work-support plans provide precise options as per your project tasks. Whether you are a newbie or an experienced professional seeking assistance in completing project tasks, we are here with the following plans to meet your custom needs:
20% Off
