Adobe Analytics Training

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Adobe Analytics Course Overview

Mindmajix Adobe Analytics Training helps you master the concepts of integrated online marketing analytics by Adobe, customer segments, data management, and audience activation. You will get hands-on experience on real-time analytics & segmentation, Predictive Marketing Services, dashboard and reports. This training also enables you to get exposed to industry-based real-time projects in various verticals.
20 hours of Instructor Led Adobe Analytics Training
Lifetime Access to Recorded Sessions
Real World use cases and Scenarios
Practical Approach
24/7 Support
Expert & Certified Trainers

Immersive Learning

When you learn at Mindmajix, you can always rely on team of experts to provide guidance and support, whenever you need it.

20 Hrs

Lecture

Instructor-Guided Lessons and Activities

Learn key objectives through expert-led lectures, discussions, and exercises.

20 Sessions

Labs & Exercises

Hands-on practice on Tools

Practice new skills and dive deeper into the day’s key topics

15 Mins After Each Session

Doubts Clarifications

Q & A Session.

Wrap up the session with clarification on concepts and labs, if needed.

Adobe Analytics Course Objectives

Upon completion of our training, you will be able to:

  • Use digital analytics to make informed business decisions
  • Identify real and hidden business needs
  • Explain the concepts of personas and customer journey
  • Contrast the concepts of Behavior/Acquisition/Conversion
  • List testing benefits and define Multivariate testing
  • Adobe Analytics is the primary priority of the world's leading organizations.
  • The market share of BI and Universal analytics raised to 22.9 billion this year.
  • With the increasing demand for Adobe analytics, the need for skilled professionals is high.

Learning this course will benefit the following job roles:

  • Software programmers
  • Graduates who are looking to make a career in Adobe

Basic programming knowledge is beneficial but not mandatory.

After completing our training, the learners will excel in:

  • Reports & Analytics Code
  • Key Business Requirements and Key Performance Indicators
  • Custom Traffic Variables, Traffic Features & Functions
  • Custom Conversion Variables, Conversion Features & Functions
  • Data Tools
  • Validation and Troubleshooting

Adobe Analytics Course Curriculum

Online Marketing
Web Analytics 101
Introduction to Site catalyst
Reporting best practices
Introduction to KPI’s, Metrics
Conversion metrics
Overview of other analytics solutions in the market
Web Analytics life cycle
What your client/business exactly wants (Analysts Vs Reporting robots)
Test time: Case studies/problem solving on multiple metrics/ KPI’s
Dashboard creation & Why dashboards? (site catalyst)
Report builder intro (Site catalyst)
Excel dashboard
Report builder advanced
Effective alerts (Site catalyst)
How clustering/segmentation can change your business?? (The google, Amazon way)
Segmentations (site catalyst)
Practice workshop on segments
Segment builder (Site catalyst)
2 Assignments for the next day
Datawarehouse (Adobe cloud) / Teradata / Hadoop
Pre-analysis (site catalyst)
Analysis (site catalyst)
Consulting & Business recommendations (The real value addition to business)
Page analysis (Site catalyst)
Browser conversion rate analysis (Site catalyst)
Checkout path analysis (Site catalyst)
How to prevent fallout on your website
External campaign analysis (Site catalyst)
Below the page fold analysis (Site catalyst)
Internal search analysis (Site catalyst)
Content affinity (do you want to increase your website revenue by 3 %?)
Geo segmentation analysis (Site catalyst)
Understanding the basis of Adobe site catalyst implementation.
Self-evaluation test

Case studies:

1. Customer segmentation (What happened at Target Corporation?)
2. What if one of my line item is not selling?
3. How landing page optimization helps your website overall performance.
4. 4 case studies – Specific to Client business.

Web analytics 101
Client and server side of Web analytics
Internet protocol
Packet sniffers
Web browsers
Charles
DOM
Debug troubleshoot
Cookies 101
Architecture, Content and variables – Along with Admin module
Introduction to Sitecatalyst admin
Beacon anatomy
Sitecatalyst cookies
Sitecatalyst first party cookie
Regional data centers (RDC)
Sitecatalyst code deepdive
Macro and micro level link tracking
Sitecatalyst content identification
Sitecatalyst manual link tracking
Automatic link tracking
Datatypes in Sitecatalyst
Content identification
Traffic variables – props
Conversion variables – eVars
Success events
Sitecatalyst product variable
List vars in Sitecatalyst
OtherSCVars
Deploying light server calls – How to save millions with small tweaks
Campaigns, strategy, processing and automation
Cookie strategy
SAINT classifications
External campaign overview – Technical, Business
CommonDoPlugin
DB Vista
Report builder
Report suite architecture – MST, Roll up, Virtual
S_code strategy
Advanced
Architecture (Different from chapter 2)
Debug logs
Advanced settings
Event serialization
Speeding up the client side programming
Data sources
SCData Integrations
Genesis overview
Important KBR overview
Questions and review tests (Will be done after each chapter)
Translating requirements into tech architecture
Optimizing the use of variables
Managing the behaviour of the variables
Identifying tracking issues (without using source code and admin access)
2-4 cases related to the business vertical.

Have any queries regarding course curriculum, speak to our course advisor

Connect with Advisor

Modes of Adobe Analytics Training

For Individuals
For Corporates

Our Course in Comparison

  • Features
  • Setup Demos at your Convenient Time
  • 1-1 Training
  • Batch Start Dates
  • Customize Course Content
  • LifeLong Access to LMS
  • 24*7 Support
  • EMI Option
  • Group Discounts
  • Mindmajix Adobe Analytics Training online
  • At your Convenience
  • Other Virtual Live Classes
  • Fixed

Adobe Analytics Certification !

Complete Your Course

Successfully complete your course and let the community know about your achievement.

Become Certified

Trainer will cover all the topics related to Certification.

Apply for Jobs

Don’t just show off your achievement to the community, use it to advance in your career.

The cost of Adobe Analytics Certification Exam is 180 USD.

  • Yes, indeed, it's an added advantage of getting certified as it adds huge value to an Adobe Analytics practitioner. 
  • Since there is a massive demand for this technology, there are a lot of job openings for certified professionals.
  • Adobe Analytics certification assesses the candidate's skills and expertise with the knowledge that industry demands. 
Our Adobe Analytics course covers all the topics that are required to clear Adobe Analytics certification. Trainer will share Adobe Analytics certification guide, Adobe Analytics certification sample questions, Adobe Analytics certification practice questions, Adobe Analytics certification dumps.

Adobe Analytics Upcoming Batches

  • Weekday

    May 28 (2 hrs a day)

    7:00 AM IST
    Enroll Now & Avail 15% off →
  • Weekday

    May 30 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 15% off →
  • Weekend

    Jun 1 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 10% off →
  • Weekend

    Jun 2 (2 hrs a day)

    7:00 AM IST
    Enroll Now & Avail 10% off →
  • Weekday

    Jun 4 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 15% off →
  • Weekday

    Jun 5 (2 hrs a day)

    6:30 AM IST
    Enroll Now & Avail 15% off →
Schedules Doesn't Suit You ?

Our Team can set up a batch at your convinient time.

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Loved by Users

FAQ's!

Have questions? We’ve got the answers. Get the details on how you can grow in this course.

We offer two kinds of discounts. They are group discount and referral discount. Group discount is offered when you join as a group, and referral discount is offered when you are referred from someone who has already enrolled in our training.

Yes, we will discuss with our instructor and will schedule according to the time convenient to you.

The trainer will give Server Access to the course seekers, and we make sure you acquire practical hands-on training by providing you with every utility that is needed for your understanding of the course.

The trainer is a certified consultant and has significant amount of experience in working with the technology.

We will take care of providing you with all that is required to get placed in a reputed MNC and also forward your resume to the companies we tie-up with. Starting from providing the in-depth course material to explanation of the real-time scenarios and preparing your resumes, we will make you gain expertise so that you can get a job.

We assist you completely in acquiring certification. We ensure you will get certified easily after our training.

Yes, we accept payments in two installments.

If you are enrolled in classes and/or have paid fees, but want to cancel the registration for certain reason, it can be attained within first 2 sessions of the training. Please make a note that refunds will be processed within 30 days of prior request.

Our trainer explains every topic along with real-time scenarios. In the last one or two sessions, the trainer will explain one end-to-end project to showcase the real time working environment.

Have More Questions. Reach our Support Team

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More About Adobe Analytics Online Training

  • Currently,  Adobe Analytics is the leading analytics platform in the market - Gartner.
  • Learning Adobe Analytics will help you to work for some of the most prominent organizations around the globe and get excellent salary packages.
  • The average salary of an Adobe Analytics professional is $107,351 per annum- Payscale.com.

The major career paths available for Adobe Analytics professionals are listed below:

  • Adobe Analytics Specialist
  • Analytics Technical Consultant
  • Data and Analytics Officer
  • Ecommerce Analytics Manager

The companies welcoming these professionals are listed below:

  • Microsoft
  • Salesforce
  • HP
  • Cognizant
  • Accenture

Have any queries regarding Adobe Analytics course, speak to our course advisor

Talk to Course Advisor

Join a Free Adobe Analytics Demo Session

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